Zoic Brings Adrenaline to Army of Two Spot
A carefully orchestrated series of mysterious catastrophes is dragging Shanghai, China to the brink of ruin, and now the Army of Two must fight their way through ravaged city districts as they try to beat the odds and uncover the secret of the 40th Day.
Army of Two: The 40th Day has been built from the ground up with a focus on an incredible cooperative experience. The result is a bigger, better, more organic and immersive co-op experience that lets you put your best two-man tactics to use whenever and wherever you want.
US and Canadian based Zoic Studios recently produced some incredible animation for an adrenaline infused spot for EA third-person shooter Army of Two. The commercial shows two soldiers making a break from shelter in a building under immense fire from an oposing army. Using demolished concrete walls and a red car door for cover they manage to launch a rocket against their foes.
Zoic is an award-winning Digital Studio involved in producing lauded commercials and viral advertising as well as innovative content for episodic television, feature films and the gaming industry.
From visual effects, to live action production and specialty shooting, Zoic Studio imprint can be seen in such compelling entertainment as True Blood, Fringe and Dollhouse; spots for Mountain Dew, ESPN, Craftsman, HP and VW, as well as innovative projects for EA, Gamefly and Sony. Zoic Studios has offices in Los Angeles and Vancouver.
About Electronic Arts
Electronic Arts Inc. is a leading global interactive entertainment software company. EA develops, publishes, and distributes interactive software worldwide for video game systems, personal computers, wireless devices and the Internet.
In fiscal 2009, EA had 31 titles that sold more than one million copies, and three titles that each sold more than five million copies including FIFA 09, Madden NFL 09 and Need for Speed Undercover.
Client: DRAFTFCB / EA
Air Date: January 2010
Title: Army of Two: The 40th Day – “Strobe”
Art Director: Gregg Foster
Copywriter: Jeff White
Senior Producer: Mark Tobin
Creative Directors: Tony Vazquez & Colin McRae Hard of Production: Dan Watson
Animation & VFX Production: Zoic Studios Creative Director: Chris Jones Executive Producer: Aaron Sternlicht
Producer: Neil Ingram
Production Manager: Stephen Chiu
CG Supervisor: Andy Wilkoff
Editor: Paul Kumpata
Storyboards: Yori Mochizuki
Ripomatic/Storyboard Artists: Levi Ahmu & Dylan Ekren
Particles and FX:
Jason Mortimer (lead)
Jason Zimmerman (lead)
Motion Capture Services provided by VICON House of Moves