The Mill have just completed a humorous and endearing commercial for iconic drinks brand Guinness. Called ‘Best Mates’ the ad tells the story of a pair of Penguins precariously making their way to their local (a half sunken sailing ship) in Greenland. Dodging cracking icebergs and hungry killer whales the best mates slip and slide their way to the ‘Ship’ for a well deserved pint of the black stuff.
Directed by directing trio Lynn Fox through Blink for Irish Ad Agency IIBBDO, The Mill’s 2D and 3D teams worked tirelessly to create a clever mix of real footage and CG to create a photo realistic piece that is entertaining and engaging. Lead flame Giles Cheetham and assist Gareth Brannan did a fantastic job seamlessly compositing shot footage and 3D elements.
?‚àö√ë‚àö‚â§Best Mates’s is going out in Ireland only.
The Mill, London
40-41 Great Marlborough Street
Soho, London W1F 7JQ
+44 20 7287 4041
[email protected]
The Mill, New York
451 Broadway 5th floor
New York NY 10013
+1 212 337 3210
[email protected]
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