Trollback + Company Designs Perry Ellis Spring Campaign Spot With Upbeat Attitude

New York Creative Studio Trollback+Company continues it’s collaboration with men’s fashion design company Perry Ellis in this campaign spot for their Spring 2015 collection. Perry Ellis is a brand that embraces individuality and the ease that comes with wearable fashion. With that in mind T+C wanted the spot to be dynamic and playful, and also remain grounded in the brand’s heritage. For this campaign they expanded on the visual language they created in the Fall 2014 campaign by using the Perry ‘dot’ as a graphic device. Inspired by the campaign’s bold color-blocked imagery they created a playful typographic animation featuring the Perry ‘dot’ interacting with the imagery of the latest collection – celebrating punctuation and attitude.

They worked together with music studio BANG to compose and original track to bring a fresh and upbeat attitude to the spot.



There are no comments

Add yours

Leave a Reply

Macbook Pro
* Intel Core i7 (3.8GHz, 6MB cache)
* Retina Display (2880 x 1880 px)
* NVIDIA GeForce GT 750M (Iris)
* 802.11ac Wi-Fi and Bluetooth 4.0
* Thunderbolt 2 (up to 20Gb/s)
* Faster All-Flash Storage (X1)
* Long Lasting Battery (9 hours)
the un-conference...for the rest of us
Celebrating the art of motion design
and the community of creatives
who move it forward.

June 5-8, 2018 Santa Fe, NM

cg+news is for sale
motion picture + broadcast industry portal
Established company
includes domain name
all assets.

BONUS: includes
social media accounts