Zoic Studios VFX wizardry in Chevy’s “All In A Day’s Work” Lands In Top Ten List

In Chevy’s “All In A Day’s Work” spot, kids fantasize about being in the center of a “Captain America” adventure only to be interrupted by reality–when mom drives by in her Chevy Traverse to pick up our would-be superhero from school. The Chevy tie in to the new “Captain America” movie provides a mix of VFX as seen in the movie and those done originally for this spot.

Shoot’s Spring 2014 Visual Effects & Animation Chart features a range of work from in-camera to more elaborate VFX wizardry as well as animation fare that includes a new twist on the iconic couch-sitting open of “The Simpsons.”

Creative Credits

Project: "Chevy Rich Imagination" spot
Client: General Motors
Agency: CAA Marketing
Executive Creative Director: Matt Canzano
Production Company: RSA
Directors: Anthony Russo, Joe Russo
Executive Producers: Todd Makurath, Tracie Norfleet
Producer: Diane Castrup
Director of Photography: Joost van Gelder
Visual Effects Company: Zoic Studios
Executive Creative Director: Chris Jones
Head of Broadcast Production: Ian Unterreiner
Executive Producer: Matt Thunell
Producer: Ryan Burcham
VFX Coordinator: Joseph Payo
VFX Supervisor: Rocco Passionino
VFX Supervisor/Colorist/Senior Flame Artist: Robert Moggach
3D Lead: David Funston
2D: Phillip Broste, Fred Raymond, Michael Miller, Eva Flodstrom, Stephen Holbrook
Editorial Company: Arcade
Editor: Christjan Jordan

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