Anonymous Content Shows Devotion for Shaun White Snowboarding

Anonymous Content’s Justin Reardon via SF-based Cutwater, directs this wild :60 spot for video game developer Ubisoft. The pro shines light on true devotion to the sport for his new game Shaun White Snowboarding. Shaun White Snowboarding is a sports video game powered by the award-winning Assassin’s Creed engine for Xbox 360 and the PlayStation 3 system.anon_ubisoft_heli

The game is being developed by Ubisoft Montreal and published by Ubisoft and was released on November 14, 2008. Shaun White Snowboarding is being developed from the ground up for the Wii system, taking full advantage of the Wii Balance Board accessory and featuring its own unique storyline and adventure with Shaun White. It is also being developed for Nintendo DS, PlayStation 2, PlayStation Portable and Windows.

Developed in close collaboration with Shaun White, Olympic Gold Medalist and eight-time X Games Gold Medalist, Shaun White Snowboarding allows players to enter a world of total freedom, where they can create their own experience and choose how, where and with whom they want to ride.

Creative Credits

Project: Shaun White Snowboarding
Client: Ubisoft
Agency: Cutwater SF
Creative Director: Fabio Costa
Executive Creative Director: Chuck McBride
Copywriter: Noah Phillips
Art Director: Kele Dobrinski
Producer: Mai Huynh
Production Company: Anonymous Content
Director: Justin Reardon
Executive Producer: Jeff Baron
EP/Head of Commercials: Dave Morrison
Head of Production: Sue Ellen Clair
Producer: Norman Reiss
Production Supervisor: Bob Williamson
Editorial: Spy Post
Editors: Edward Feldman, Nathan Petty
Senior Editorial Producer: Rowena Cape
Telecine: Complete Post
Colorist: Sparkle
Visual Effects: The Mill
VFX Supervisor: David Parker

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